Privacy notice

This notice explains what happens to your information when you register an interest on this website. It is written for the waiting list only. The shop is not open.

Who is responsible

Controller: not yet confirmed. The legal name, company number and registered office will be added here before this list is advertised.

How to contact us about your information

Privacy contact: not yet confirmed. An address will appear here, and in the footer, when it can receive mail.

What we collect

If you use the early-access form, we collect:

  • your email address
  • that you joined the prelaunch waitlist
  • whether you ticked the marketing box, the wording shown at the time, and the time you submitted it
  • a campaign or referrer value, if the page address included one

We do not ask for a password, a postal address, or payment details on this form. We do not create a shop account from it.

Why we use it

We use your details to keep a record that you asked to hear about XIRILE, and to send one confirmation email so we know the address is yours.

We send occasional emails about collections, stories and launches only if you ticked the box. That box starts unticked.

The legal reason

For the registration and the confirmation email, we rely on UK GDPR Article 6(1)(b): you asked us to take these steps.

For marketing emails, we rely on UK GDPR Article 6(1)(a): the consent you give by ticking the box. You can withdraw that consent at any time, including from the link in a marketing email. Withdrawing it does not undo a confirmation email for a registration you already started.

Who receives it

Amazon Web Services stores the registration and sends the email, on our instructions. We do not sell the list. We do not pass this form to a shop.

Transfers outside the UK

The registration is stored by Amazon Web Services in the United States (us-east-1), which is outside the UK.

Transfer safeguard: not yet confirmed. The safeguard we rely on will be named here before the list is advertised.

How long we keep it

Retention period: not yet confirmed. The period will be stated here before the list is advertised.

Your rights

You can ask for a copy of your information, a correction, or deletion. You can ask us to restrict or stop some uses, and you can object. Where the law provides it, you can ask for a portable copy. You can withdraw marketing consent.

A contact address for these requests is not yet confirmed. Use the address published in this notice once it is.

Complaints

You can complain to the Information Commissioner’s Office, the UK regulator for personal information, at ico.org.uk/make-a-complaint.